by Oluwole Sadiku | Mar 27, 2026 | Search (SEO/GEO)
Yes, adding more pictures can increase SEO, but only when those images are properly optimized. Simply dumping a gallery of unoptimized photos onto your page won’t move the needle. In fact, it can do the opposite and slow your site down, hurt your Core Web...
by Oluwole Sadiku | Mar 22, 2026 | Search (SEO/GEO)
Think of your website as a physical store in a massive shopping mall. Now imagine that mall has millions of stores, all selling similar things. How does a shopper, or in this case a search engine, find your store? The answer lies in two of the most powerful tools in...
by Oluwole Sadiku | Jan 29, 2026 | Search (SEO/GEO)
The cost of app store optimization varies depending on your goals, the competitiveness of your category, and the level of service you choose. Most businesses spend between $500 and $10,000 per month for professional app store optimization. At the lower end, smaller...
by Oluwole Sadiku | Jan 29, 2026 | Search (SEO/GEO)
ASO and SEO solve different growth problems, and choosing the wrong one can cost businesses time, budget, and momentum. SEO focuses on driving organic traffic to websites through search engines, while ASO is designed to increase app visibility, installs, and...
by Oluwole Sadiku | Jan 27, 2026 | Search (SEO/GEO)
When an app struggles to grow, the issue is rarely obvious. Rankings may look stable, installs may trickle in, and reviews may seem “fine”, yet performance stalls. This is where an App Store Optimization audit becomes essential. An ASO audit is not about surface-level...
by Oluwole Sadiku | Jan 26, 2026 | Search (SEO/GEO)
If your app is not being discovered or downloaded consistently, the issue is rarely the product alone. In most cases, the problem lies in how the app is positioned, indexed, and presented inside the app stores. App Store Optimization (ASO) is not a one-time task. It...
